In a recent quarterly update from Microsoft, the parent company of LinkedIn, it was reported that the social platform was seeing ‘record levels of engagement’. This statement was supported by a 24% increase in platform sessions.
A new infographic released by the platform outlines new and updated engagement stats (As of May 2019). The graphic also has the potential to help companies and professionals to better plan their platform strategies.
You can read the full report here
Some key takeaways from the infographic include:
- Top publishers have seen an average 120% growth in Page followers
- Video is the content type most likely to spark conversation
- Messages sent have increased 35% YoY
LinkedIn has been growing exponentially over the last few years, and it’s vital that you have the strategies in place to take full advantage of everything the platform has to offer.